HARDCUTMEDIA
Let's talk

Video sales letters

BUILT TO BE
WATCHED TO THE END

A VSL has one job. Keep the right person watching until they book. Everything we do serves that.

We script it with you, structure it around the objection that's actually costing you sales, and shoot it in one focused session. You read from a prompter so it sounds like you on your best day.

The edit is clean and hard. B-roll where it proves a point, not where it fills time. Graphics only when a number needs to land.

One client's webinar campaigns brought in over $200,000 off this exact process. The VSL sits on the page, the ads send people to it, the calendar fills.

What you get

  • Script built with you, objection by objection
  • Teleprompter session so you never lose your place
  • Full edit with B-roll, captions and graphics
  • Cut-downs for ads and social
  • English, Spanish, or both
  • Delivered ready for your landing page
Start a project

VSL we've made

Capital Ganador — VSL
Forma Performance — VSL
Bright Imaginations — VSL

Tap a film to watch with sound.

0:000:00

How the work runs

  1. 01

    Get in touch

    Send a note or call. Tell us what the video is for, when you need it, and roughly what you have to spend — a budget range is enough to start.

  2. 02

    Scope it out

    We talk through the idea, the locations, the people who need to be on camera and the deliverables, then put the plan in writing before anything is booked.

  3. 03

    Shoot

    We show up with the crew and kit the plan calls for and film what we agreed to film.

  4. 04

    Edit and deliver

    You see a cut, give notes, and we deliver the finished files in the formats you need for where the video is going.

Start a project

Questions

What happens on a shoot day?

Six hours on site in 4K. We bring the lights, the mics and a plan for every setup. Same day, same wardrobe, thirty-plus pieces. You show up ready. We run the rest.

I hate being on camera.

Most of our clients did. We stop, reset and coach you through it until it sounds like you talking, not reading. Marc, Alecia and Allen all say the same thing in their films above.

What does it cost?

Day Rate is $1,500. HardCut Platinum is $5,000 a month. All Access is $40,000 a year. A budget range is enough to start the conversation, and the scope goes in writing before anything is booked.

Do you work in Spanish?

Yes. English and Spanish, both native to the work. A large share of what we make is Spanish-first, written the way the market actually talks.

Also

Get in touch

LET'S
TALK

Tell us what the video is for, when you need it, and roughly what you have to spend. A budget range is enough to start. We answer within one business day.

Call or text
(650) 808-5609
Based in
Tampa, FL 33602